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Our partners

The businesses that back Zenico Racing and Karting to Cars, plus offers for our families.

Grand Prix Racewear

Race, rally and kartwear · Silverstone

GPR has been kitting out racers for more than 30 years, from its showroom at Silverstone. It stocks suits, helmets, gloves, boots and FHR devices from brands like OMP, Sparco, Alpinestars, Arai and Bell. That covers your kart kit now and your car-spec kit when you move up.

Zenico families save 10% Use code
Shop at gprdirect.com →

Daniel Truman Racing

Race team · MINI Challenge

Dan's story is exactly what this site is about. He started racing at 11 in rental karting, becoming a two-time Daytona Milton Keynes champion and a Club100 Elite driver. He moved into cars through the Team HARD scholarship, then set up his own team in 2023 to race in the MINI Challenge. His team has since won the Cooper Class title, with 11 wins and 13 podiums from 15 races.

danieltrumanracing.com →

Olly Allen Racing

Driver coaching, track days & ARDS · East Midlands

Olly is a multiple Ford saloon car champion and Time Attack champion, and an A Grade ARDS instructor. He has years of experience racing, teaching, mentoring and running race teams. Olly Allen Racing helps drivers of all ages move from karting into car racing, with track days alongside a professional racing driver. As an ARDS instructor, Olly can also help arrange your race licence.

Olly is coaching Zak as he moves from karts to cars. Watch episode 1.

Message Olly Allen Racing on Facebook →

On Track Marketing

Motorsport marketing & media · Castleford

Being quick isn't always enough. The drivers who get the seats and the sponsors are usually the ones people have heard of. On Track Marketing helps drivers and teams stand out, with sponsorship proposals that get replies, race-week graphics, race-weekend photo and video coverage, websites, social media growth, branding and press releases.

They're the exclusive media rights holder for The Kart Championship, and they already look after drivers racing everywhere from karting to the MINI Challenge and BTCC. We'll be working with them on a range of projects to help Karting to Cars drivers get noticed.

See their motorsport services →

Coffee Corner

Café · Westwood Cross, Broadstairs, Kent

Freshly brewed coffee and light bites from a friendly local café that's been serving Westwood Cross for over 10 years. Coffee Corner are proud supporters of Zenico Racing. If you're in Broadstairs, drop in and say hello.

coffeecorneruk.co.uk →

Merchandise

Branded merchandise & teamwear · since 2007

Custom-printed merchandise, clothing and teamwear. That's useful for drivers who want team kit, fan merch, or thank-you gifts for their sponsors, which is a big part of keeping sponsors happy.

merchandise.co.uk →

Who you'll reach

Karting to Cars is the sister site of Zenico Racing, a family karting community that reaches thousands of parents and young drivers through Instagram, YouTube and the Zenico website.

These families have already spent years in the sport. Now they're looking for their next school, team, test day, coach and kit. We're not a general motorsport audience. We reach people at the exact moment they're choosing who to spend their racing budget with.

Zenico Racing has 23,000 followers on Instagram and more than 15,000 YouTube subscribers, and our karting-to-cars vlog follows Zak's own move up in real time.

Ways to work with us

ListedFeaturedPartner
Entry in the Schools & Teams directory
Shown above free listings
Logo, photo and longer description
"Programme for karters" badge
Logo on this page
Spotlight article on the site
Zenico Racing social posts and video
Named on our test-day events
CostFreeGet in touch for rates

Featured and Partner listings are always labelled as paid. We only list businesses we'd be happy to send our own families to, and paying for a listing never buys a place in our guides.

Scholarship listings

Running a scholarship for drivers moving up from karting? List it on our Scholarships page, with your logo, the key details and an "Apply now" link, in front of the families most likely to apply.

Sponsorship

Want to back the site itself, a guide, or a Karting to Cars test day? We're open to sponsors who fit what we do: helping families into the sport honestly and affordably.

Talk to us